Based in kansas city, delivering worldwide
We Design Digital Products That People Love
Data is great. Affinity is better.
It sounds simple, but making great digital products that people love is becoming rare in an era that substitutes data for understanding. But that’s what makes Flatlander Studio special.
Fueled by digital skills that serve the human experience, we’re the design-led shop for like-minded clients who agree that it’s not just mobile-first anymore; it’s human first and always.
We’Ve had the privilege to work with the following brand partners
SERVICES
Digital Product Design
- User research and strategy
- Information architecture and user flows
- UI/UX design for web and mobile applications
- Design systems and component libraries
- Usability testing and optimization
Customer Experience Strategy
- User journey mapping and service design
- Digital transformation consulting
- Design audits and optimization recommendations
- Accessibility and inclusive design consulting
- Emerging technology integration (AI, AR, VR, IoT)
Product BRand Identity
- Digital brand strategy and positioning
- Visual identity kit for launch promotion
- Brand guidelines and identity kit documentation
- ASO-optimized launch components
- Internal comms and support materials
- Launch planning and campaign design
Innovation workshops
- Facilitated design thinking workshops
- Rapid prototyping and concept validation
- Innovation strategy sessions
- Team design capability building
- Executive design education
Flatlander Products
InTimer
The Challenge
For volunteer and parent coaches, tracking playing time and managing fair substitutions during live games is tricky. Stopwatches and clipboards pull their attention away from what matters most—coaching the kids. These coaches needed a simple way to track equal playing time, not only for parent conversations, but ultimately to help young players get enough playing time to fall in love with their sport.
Our Approach
We designed InTimer around a simple philosophy: be useful in a coach’s hand without consuming their attention. We started with large, readable type and substantial buttons that work even when coaches are focused on the field. Haptic feedback lets them feel interactions without looking down. We built automated substitution-pairings based on accumulated playing time, removing the mental burden entirely. The visual language needed to match the energy—bold and vibrant like the kids themselves.
The Result
An app so intuitive that coaches keep their eyes on the field, not the screen. InTimer now helps thousands of young athletes get equal opportunities to grow, while freeing coaches to do what they love: coach.
What Users Say
“An app designed by someone who actually understands what it means to coach youth sports.”
Read the full story of InTimer
For Companies Who Believe Great Products Matter
Flatlander Studio is a great fit for those who’d rather build one experience that people love than 10 they tolerate. We don’t take on every project so that we can obsess about distinction, quality and performance with you. Because we want your product to be downloaded and remembered.
For small businesses
We offer consultations and set-up for your first steps onto the digital world, whether that’s online ordering, delivery, loyalty programs, e-commerce shops and fulfillment, or many other possibilities.
For Startups
We step back and ask “what could this be?” to provide lighting-fast go-to-market strategy, brand identity, prototypes and pitch-ready demos to bring your great idea to life.
for business at scale
We bolster your product strategy, user research, and design & development processes to foster a greater connection to your customers—whether you have a new consumer product to bring to life or an existing product or platform to upgrade.
for Agencies
When you need your clients’ products to embody their brand down to the essence of each interaction, when quality matters above above all, we can deliver those experiences to market together.
Ready to build an app that people love?
Great digital products don’t just manifest. They’re the result of understanding needs, caring about details and pushing good to great.
If you’re building something you want people to love—not just use—we should talk.
✓ Reasons people would love your product
✓ How to stand out in a world of forgettable apps
✓ 3 biggest risks we’d tackle first
✓ The right creative partnership for your vision
